#DesignForChange

How can we use design to make Unilever employees more aware of the effects of disposable product use and decrease plastic, paper waste in the office?

 

What

 

This experimental design project, which we worked in cooperation with -trak design studio, mainly aimed at reusing materials, upcycling waste, and creating a cognitive positive impact on Unilever employees, addressing habit change, and environmental impact through design.

Unilever Istanbul Head Office decided to stop using disposable products such as paper cups, plastic bottles, and straws, plastic cutlery since June 2018 and announce that with the ‘Bring Your Own Cup’ campaign.

They stepped into a big transformation by sharing gift thermos to their employees, removing disposable products from service, and choosing treatment water.

We have designed various installations and products to create awareness among the employees and decided to use waste paper cups and plastic bottles which will be never using again.

These installations took place in the main headquarters as part of a change program designed and managed by Unilever.

*Photos & Video: Batu Tezyüksel

 
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Tradition As a Making Tool

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Materials Marketplace Stage